The Polish brand Quiosque has decided to organize a unique campaign: it invites its clients to shop in hotels. – The closure of shopping malls meant that many of our stores cannot function – says Agnieszka Krzywańska, director of the management board of Dlako and PBH. – The annexation of the hotel space to the showroom will allow customers for comfortable, intimate and, above all, safe shopping.
Quiosque has over 160 stores, which makes it the largest clothing chain in Poland in terms of the number of stores. Recently, this Polish brand with over 30 years of tradition, like many others, has been severely affected by lockdown. Currently, the process of its acquisition by Grupa Kapitałowa Immobile is underway, which is to provide it with both administrative and financial support.
– We decided to act now – says Sławomir Winiecki, vice president of the management board of GK Immobile. – Within the structure of the Group there is a chain of Focus hotels, whose conference space – currently also excluded from proper functioning – will be arranged for Quiosque clothing stores.
– Launching shops in hotels is also an attempt to meet the expectations of our customers, who repeatedly emphasize that they would like to be able to decide to do shopping in a traditional way. I am convinced that the sanitary rules that we will introduce will allow you to feel really safe, and at the same time to catch a small breath of normality that we all need today – says Agnieszka Krzywańska.
The Immobile Group has practiced sanitary safety procedures in many areas. It is the owner of not only the Focus hotel chain, but also the development company CDI Konsultanci Budowlani, the large Industrial Group PJP Makrum, and Atrem operating in the field of, inter alia, renewable energy.
The opening of “hotel” Quiosque stores will take place on April 10 in Focuses located in: Gdańsk, Łódź, Chorzów, Poznań, Lublin, Szczecin, Bydgoszcz and in the La Rosa restaurant in Bydgoszcz. Just after the weekend, a showroom will also be opened in the Focus hotel in Sopot. The salons can be visited from 10.00 a.m. to 6.00 p.m.